Monday, May 25, 2015

A Marketer's Plea: Don't Be Afraid to Ask for Links

While many marketers view asking for links as a manipulative invitation for trouble, links are a fundamental part of digital marketing and they don't come for free.

Has Google Turned up Social Signals as a Ranking Factor?

Google stated that a search change from earlier this month was not related to Panda. Could that mean social signals from Facebook and Twitter are ranking factors?

Friday, May 22, 2015

Google Apologizes For Racist Maps Listings

The search giant is changing its algorithm to remedy recent offensive listings, such as the White House coming up during a query for the N-word.

Google Adds Mobile App Data to Search Console

Search Console users will be able to analyze how their indexed app content is performing in Google’s search results.

Every Second Counts: Why Page Speed Should Be Your Next Focus

Website speed and page load times are important for both search engine rankings and user satisfaction, so optimizing your website's performance is key.