Apple looks to be amping up Siri with hiring binge

(Credit: Apple)

Siri could be getting a lot better at her job.

Apple posted 12 new Siri-focused jobs over the weekend, according to Fast Company. The open positions include software engineers, operations engineers, and interaction designer. This means that Apple's speech recognition personal assistant may be getting an overhaul.

The job description for Siri software engineers says, "The Siri team is looking for an exceptional engineer to help build out new areas of expertise for Siri, expanding the product's capabilities for millions of users," while the description for Siri interaction designer says, "The successful candidate will contribute to extending Siri's capabilities, knowledge, and intelligence, helping invent new techniques for conversational interaction, and building practices, processes, and standards that will become a foundation for design and innovation far into the future."

Apple purchased Siri in early 2010. At the time, the company had a voice assistant app that could turn voice commands into software actions. After purchasing the company, Apple spun it into an exclusive feature for the ... [Read more]