Wednesday, April 10, 2013

Indications show Apple's Retina MacBook Pro still overpriced


Apple has a price problem with the 13.3-inch Retina MacBook Pro and consequently an inventory problem.


(Credit: Apple)

Even with recent price cuts, the Retina MacBook Pro is still plagued by inventory problems, according to an Asia-based report.


Component suppliers in Asia have not seen a major increase in orders, forcing Apple to sit on unsold inventory, according to a report in Digitimes.


That won't come as a surprise to U.S. retailers who have already indicated that the 13.3-inch Pro isn't selling as expected. Last week, the base 13.3-inch Retina MacBook Pro model plunged temporarily to $1,299 at MacConnection, a whopping $400 off its original price.


The model debuted at $1,699 in October. But Apple cut the price to $1,499 in February after widespread discounting from retailers such as Best Buy and MacMall.


... [Read more]


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