A BBC report claims Facebook ads are a waste of money for marketers, while other reports take a major Facebook advertiser out of context in another swipe at the social network. How did BBC get it so wrong and what does this mean to marketers?
Monday, July 16, 2012
Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better
A BBC report claims Facebook ads are a waste of money for marketers, while other reports take a major Facebook advertiser out of context in another swipe at the social network. How did BBC get it so wrong and what does this mean to marketers?
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