Zaarly Anywhere takes projects from blogs to reality

From inspiration to having someone do the work for you: Zaarly Anywhere.

(Credit: Screenshot by Rafe Needleman/CNET)

The gig marketplace Zaarly has launched a clever extension to its business: Zaarly Anywhere. This new service lets users who see a project on a Web site or blog quickly post a request for proposal to the Zaarly user base to get that project done for themselves.

For example, if you see a construction project on Ikea Hackers that you'd like to see also in your own home, but you lack the time or wherewithal do do it yourself, now you can click a Zaarly button on the post about the project to Zaarly's community. Or if you see a recipe you'd like someone to make for you (or teach you about), you can perhaps find an itinerant chef to help you out.

It's a simple extension to Zaarly's service but it's quite a clever business. Zaarly gets a cut of the transaction (10 percent), which is its standard model. But it shares these revenues with the sites where the projects or ideas are hosted. Zaarly CEO Bo Fishback says it's a no-brainer for sites to implement the feature, since it might make them a few bucks while at the same time helping readers close the loop from dreaming about a project they see to actually getting it done. For them.

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