Friday, August 10, 2012

Google's search engine is new antipiracy weapon


Google search will be less welcoming to sites accused of piracy by copyright owners.


On the company's blog, Google outlined a new measure designed at penalizing sites that generate too many complaints from copyright owners.


"We will begin taking into account a new signal in our rankings: the number of valid copyright removal notices we receive for any given site," Google said in the blog post. " Sites with high numbers of removal notices may appear lower in our results."


This appears to be among the most significant antipiracy measure Google has ever adopted. The company's powerful search engine is how most people on the planet conduct Internet searches. For the past two years, Google has made more and more concessions to copyright owners, who have long demanded that Google take steps to prevent its search engine from aiding copyright infringement.


One of their biggest requests was for accused pirate sites to be blocked from showing up in search results. Copyright owners didn't get that but they got something approaching that. What can't be forgotten is that there are all kinds of sites that index and help steer people to sites that share unauthorized film and music files.


In the blog post, Google suggested that the intent of the change is not for the company to become a copyright cop but to help weed out illegitimate sources of ... [Read more]


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