Saturday, November 10, 2012

The iPad Mini design explained


For the iPad Mini, Apple was more concerned about making a thin, light, battery-life friendly iPad than one packing the latest display tech, an analyst told CNET.


(Credit: CNET)

So, why did Apple go with an unremarkable display for its iPad Mini and how is this related to the overall design? An IHS iSuppli analyst explains.


The iPad Mini sports an average-resolution display that falls short of the super-high-resolution Retina displays on most of Apple's other mobile products like the 9.7-inch iPad, iPhone, and iPod.


I asked Vinita Jakhanwal, a display analyst at IHS iSuppli, to give me her thoughts about Apple's design decisions.


"I think there are a lot of other issues involved in creating a new form factor device," Jakhanwal said.


"Maybe they could have done a Retina display, but they would have had to compromise on thickness and weight and price. And what's the impact on power consumption? Maybe there were more important things for them to do at this point," she said.


Indeed, an iPad Mini with a Retina display would almost certainly not be the light, slick, 0.28-inch thick design that most reviews rave about. The 9.7-inch iPad is the perfect example. In order to go Retina, Apple had to make that thicker and heavier than the iPad 2.


And a Retina iPad Mini -- at this point in time -- almost certainly would not sell ... [Read more]




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